On the Farm

Nurturing our natural advantage for maximum quality with minimum impact.

Lush grasslands, plentiful rainfall and moderate temperatures. It’s an ideal environment for raising cattle who can graze freely outdoors for the greater part of the year.

At ABP, we know it’s the natural environment that ensures the quality of our produce. So we work closely with over 35,000 farmers to protect that advantage, while minimising our environmental impact. How? Through innovation, reducing emissions and actively protecting our fragile ecosystems.

Demonstration Farms

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Learn how ending milk quotas become an opportunity for our R&D Farm.

Horizon

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See how the Better Farm Beef Challenge leads to profitable beef production.

Blade Farming

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See how a carefully structured programme provides consistently high-quality meat.